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What Are Google Ads?

Google ads are an online advertising solution that helps companies sell their products and services on Google Search, Youtube, and a stretched web of related websites that comes under Google Networks. It allows owners to select specific goals for their advertising campaigns and change the content sent with a customizable budget and target market focus.

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Our Google Ads Services

Keyword Research & Selection

We are an SEO company that understands your niche and can boost your ranking for specific search terms. Your SEO specialist will review the keywords your website is currently ranking for, take your keyword wishlist and conduct additional keyword research to build a list that makes the most sense for your website and the competitive landscape.

Competitive Research

Our marketing agency will have thorough research on the competitor's website and their content. Also, we will try to bring your ads to the top of the Google Search by keeping them updated.

Optimizing Landing Pages

Our specialized team will optimize your landing pages, which will automatically drive more traffic to your website.

Text & Image Ad Creation

We will create attractive text and image Ads to get your website more clicks and traffic.

PPC Cost Management

In other words, the size of your budget often determines the overall size of your PPC Campaign. Here at Toto Dream Marketing, we work with you to make sure that your business's PPC ads stay on target and budget-friendly, with no hidden fees or extra charges on your monthly bill.

PPC Monitoring

Partner with our firm and drive immediate, qualified traffic to your landing pages without the stress and hassle. Our company handles everything from keyword research and analysis, channel strategy, and PPC campaign launch to monitoring and pay-per-click ads A/B testing. Choose our company and get conversion-driven campaigns that fit your budget.

Monthly Report

Our firm spends on the recent software to enhance our reporting system and method. From the starting to the end, we include everything in monthly reports, so you get every update on your campaign progress. We also manifest how we got your month-over-month growth to keep you updated with each detail of your campaign.

Ads A/B Split Testing

Our agency set up campaign comparisons to see the effectiveness of your ads. We make different variations of your page elements, like layout, image, headline, and CTA, to check which pay-per-click ads version will give the best results. The split-test results guide our PPC firm in auditing your next paid search campaign and improve your overall PPC performance.

You’ve Finally Found the Right SEO Company With Answers

Toto Dream has the SEO solutions you’ve been searching for. Don’t let another day go by where your competitors are looking down on you! It’s time to be discovered!

Why Use Google Ads?

Quick Way To Get Noticed

Building an online presence with the help of SEO has become an integral part of making your business strong on the internet, but it is a slow-building project that might give you the results in weeks, or it could take months as well. Ads are a quick-fix option that helps you in gaining ground and getting more traffic on your website. A shortcut to better visibility that needs much less time and effort. Ads mainly show up above natural results in search result pages and include more attention-getting elements like images.

Specific Targeting

If your ads are nice, you can reach many people, but you just have to find out how to get the right ones? You want your ads to get to those people who will mostly click on them, the people who require the goods and services that you offer. Google offers two different ways of giving your campaign a clear focal point:
1. Keyword Targeting makes sure that your info is shown in front of people browsing for specific keywords related to your business.
2. Demographic targeting lets you customize your advertising based on gender, age, and general online tests. Google has many data on these demographics, and you can use it for your ends.

Conversion Tracking

This helps you progress a campaign's performance by showing you the outcomes when a customer interacts with your ad. Did they purchase a product from you? Did they sign up for a newsletter? Did they call you? Did they download your app? When a customer does an action that you have defined as valuable for your business, it is counted as a conversion. And how should your ads be customized in response?

Remarketing

Google lets companies to make meaningful ads mainly targeting past visitors to your site. The better your chances of running into their business when you didn't the first time by capitalizing on what they did when looking for the information before.

Campaign Management

Google's analytics system gives a detailed review of what's working with your campaign and what isn't, letting you improve your ads and maximize results. The longer you run a specific campaign, the more data you will have, and the better you will be able to manage your investment.

What is Google Advertising?

Google ads have several campaigns available, and the one that you need will be dependent on your business particulars and what you expect out of your marketing push. Some of them are- 

Search Ads
Hoping to enhance sales of online or physical stores? Are you looking for more leads? Trying to get more traffic on your website? Then Search ads are the solution for you. They let you feature vital information about your business, and you can use optional ad extensions to add more details, like links to specific website pages or product reviews. You can make different versions of your ad’s text and switch between them whenever you wish, allowing you to experiment with variations and determine which are most effective.
Shopping Ads
Wanting to promote your online or local inventory? Looking for qualified leads? Wish to increase traffic to your website or physical store? Shopping ads let you show pictures of your products and the text, as well as the prices, name of your store, and more. And as with search ads, you can utilize Google’s dashboard feature to stay updated with what parts of your campaign are working and make changes to test a new approach.  
Display Ads
Hoping to make your brand accountable? Want to create product awareness? Trying to enhance sales? The only solution you have is Display ads. Make your format tailored to include images or media like interactive elements, animations, simple text banners, tailored Gmail-centris ads, or image-based pop-ups shown in mobile apps. You will influence more users with amendation to keyword sorting, demographic data, location focus, and remarketing chances. And remember about the Google dashboard.
App Ads
Advertisements for applications are their monster and are shown only to those audiences who will mainly perform actions that will drive your business objectives. The structure of these ads comes in two forms: do you want people to install your application, or do you want them to perform particular action with it? Perchance you want your users to order a specific product from it or get past a specific level in your game. Google lets you create and preview what your ads will look like, helping with the design based on information from the Android’s Play and Apple’s App stores, till four lines of text, images, or videos.

Google Ads FAQ'S

Our agency will spend adequate time optimizing your account so that it performs the best it can. There are many different variables that we will keep a close eye on. Here's a list of things that we will check regularly on:

  • Ad budget
  • Search queries
  • Ad performance
  • Keyword modifications
  • Ad extensions
  • Bid adjustments

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